SUPERB NICHEBRAND.COM

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D.S & Durga provides the ability to conjure unseen worlds

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Caviar House & Prunier combines luxury with sustainability

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Boveda: for any humidity sensitive product

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Moroccanoil's Professional Hair and Skin Care

Moroccanoil is Israeli cosmetics with a global presence for hair, based on argan. The effectiveness of the product instantly made the brand popular worldwide. The company's success is the innovative formula of products, which gives the hair a natural smoothness, shine and improves its condition. Professional Moroccanoil cosmetics is provided only in the luxury beauty salons. Beauty experts and eminent persons of show business including Jennifer Lopez, Scarlett Johansson, Renee Zellweger, Katy Perry, Eva Longoria, Keira Knightley, Rosie Huntington-Whiteley and many others trust their hair to Moroccanoil treatment products. The company's products are rich in antioxidants and nutrients providing perfect quality and guarantee instant visible results. In the product line of the brand, the customer can find restoring, moisturizing and styling products for all hair types. No doubt that Moroccanoil is a Niche Brand that is fashionable, prestigious and is presented in beauty salons in many countries.

by Anastasia Sovlevich

2019.08.22

Theodent: Fluoride-free chocolate toothpaste

Theodent is the absolute best toothpaste formulation on the market, the world's only absolutely safe alternative to kinds of toothpaste containing fluoride. It took more than 30 years of continuous clinical studies to create a unique revolutionary formula Rennou, a proprietary blend of cocoa extract and other minerals, which is unique worldwide. This active ingredient in the toothpaste increases the size of enamel surface crystals, making teeth less susceptible to bacterial acid demineralization. All components of Theodent are of natural origin, therefore completely harmless to health, even if accidentally swallowed. The prestigious G.R.A.S. status confirms the complete safety of the product according to the standards of the FDA.

by Anastasia Mukhaid

2019.06.20

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The Different Company epitomizes the Haute Parfumerie Contemporaine

For centuries, luxury has been synonymous with scarcity, quality, precision and inaccessibility. But little by little, it became popular, becoming more and more accessible and standardising the offer. The Different Company was born within this century, in a context where perfume lovers are turning away from the novelties of the big brands, which tend today to create juices intended to please the greatest number. The Different Company perfume house was founded in 2000 by perfumer Jean-Claude Ellena and Thierry de Baschmakoff in Paris, France. Its products are successful lines of perfumes, which are also available worldwide in boutiques and concept stores. Inventors founded The Different Company and embarked on the crazy project to create a brand that will embody the Haute Parfumerie Contemporaine, with exceptional fragrances contained in art objects. A spirit without constraints, finding the meaning of the exception to create real rare perfumes: this is a step engraved forever at the heart of the brand.

by Karina Vrashchuk

2019.06.20

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Juniper Ridge - the world’s only wild fragrance company

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ARQUISTE: A historic fragrance collection of sublime scents

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Xerjoff: The exquisite form of an timeless essence.

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Demeter Fragrance Library: perfect for every day

Demeter was conceived in 1996, with a unique and ever-expanding perspective on fragrance. The original mission was to capture the beautiful smells of the garden and nature in wearable form. The Demeter name itself was inspired by the Greek Goddess of Agriculture. The first three fragrances were Dirt, Grass, and Tomato, and were sold in a few stores in NYC. Today, with fragrances from Baby Powder and Pure Soap to Gin & Tonic, Play-Doh, Vanilla Cake Batter and even Pizza, Demeter Fragrance Library has radically expanded its olfactory goals and geographic reach. Not only can the customer now buy Demeter fragrances from Apple Blossom to Zombie, but he or she can buy them from New York to Beijing. Demeter wants to expand the use of fragrance, each day, everywhere! All Demeter products are either made entirely by hand, or semi-automatically, in small batches. Consequently, there can be variations in colour from time to time. Whatever colour the product displays, however, is imparted naturally from the fragrance oil.

by Tetiana Nedashkivska

2019.06.20

Lm Parfums: extreme remix your life

It takes a sharp mind, keen curiosity and undying passion to embark on an adventure of discovery. To conjure the undiscovered takes more. To make exist the inexistent, requires fearless and especially sensitive talents, an eye for the poetical, all mystical and beautiful. A deep desire for the magical and the ability to pinpoint, blend the unexpected and find connection surfaces between the seemingly opposed asking the unique. To bring things like these to the world calls for a master. Laurent Mazzone is such a person. In 2000, he founded the niche perfumery brand Lm Parfums (Laurent Mazzone Parfums). Exquisite perfumes with the smell of almond, leather, tonka bean and oranges are enclosed in bottles of opaque black glass giving us the ability to enjoy with sophisticated creations. Mr Mazzone quickly identified the boutiques as potential ‘sensory laboratories’. Expanding purpose and reason, to enjoy the opportunity to gather immediate feedback from customers whilst continuing his passionate work.

by Karina Vrashchuk

2019.06.14

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M. Micallef perfumes: Unique fragrances for men and women

Founded in Grasse in 1996, the M. Micallef brand is now a signature in the world of high-end luxury perfumes. With almost 900 retail outlets in 54 countries, the company’s success speaks for itself. Driven by their individual passion and talents, Geoffrey Nejman together with Jean Claude Astier, a renowned 'nose' developed exceptional fragrances whilst Martine Micallef with her artistic flair designed and developed a range of beautifully decorated bottles. The bejewelled collection, produced and decorated by hand became an iconic work of art and perfume seducing connoisseurs from all over the world. Martine Micallef was born in St. Paul de Vence and spent her childhood surrounded by art. With her artist’s soul, she instinctively developed her talents in designing, painting, and sculpturing. Her consistency in creativity and her rich cultural heritage ensure the ever-growing success of the brand.

by Tetiana Nedashkivska

2019.06.14