Escentric Molecules celebrates perfumery as the art of chemistry. This perfume house was founded in 2006 and it owes its existence to an aroma-molecule that does not exist in nature. Escentric Molecules' fragrances are presented in binary pairs. Each pair explores one aroma-molecule in two different ways. The Escentric fragrance highlights the unique character of the aroma-molecule with ingredients that enhance its key facets. The Molecule fragrance is radically minimalist. It contains no odorants except the aroma-molecule, pure and singular. It uses the hyper-abstraction of Iso E Super in two different fragrances, which has been remained unknown outside the world of perfumery until the launch of Escentric Molecules, though its elusive presence hovers at relatively low concentrations in the background of many fragrances for both men and women. Among perfumers, it is prized for its velvety, cocooning effect. In our days, Escentric Molecules celebrates perfumery as the art of chemistry.

The history of Escentric Molecules:

When perfumer Geza Schoen first smelt Iso E Super in isolation, something clicked and he realised that the common denominator in all the fragrances he liked was that they contained a large dose of it. Iso E Super is highly unusual. You can never get enough of it. One sniff and you want the whole bottle. It’s like a drug. Schoen began to experiment, creating fragrances that contained Iso E Super in unheard-of proportions. One night he went further. Heading out for a drink with a friend, he suggested they spritz on nothing but the aroma-molecule itself.

The effect was immediate. No sooner had they sat down at a bar, than a woman came up to ask about their fragrance. As Schoen talked with her, it became clear that the connection between the fragrances she liked was also a large dose of Iso E Super. Schoen realised he was on to something. His proposal was bold. He would create two fragrances in homage to this enigmatic attractant. One fragrance would contain an unprecedented 65% of the molecule. The rest of the formula would consist of ingredients designed to underscore its low-lit mood.

If this was a radical move, the second fragrance was totally non-conformist. It would contain only the molecule Iso E Super. He was wrong. From its launch in 2006, Escentric Molecules was a phenomenon. Schoen followed the first pair of fragrances, 01, with 02, 03, and in 2017, a fourth pair, Escentric Molecules 04. Each pair focuses on those rare aroma-molecules that have the radiance and depth of character to stand alone.

Fragrances:

Escentric Molecules's fragrances focus on an exceptional series of aroma-molecules, 01 (Iso E Super, 02 (Ambroxan), 03 (Vetiveryl Acetate) and 04 (Javanol). The fragrances foreground these molecules in two different ways. The Escentric fragrances enhance the molecule with other ingredients that bring out its key qualities. The Molecule fragrances take a radically minimalist approach. Each Molecule fragrance contains no odorants except a single, pure aroma-molecule: 01, 02, 03 or 04.

Design Philosophy:

The visual language of Escentric Molecules reinforces perfumery as science + art. Each aroma-molecule in the series 01, 02, 03 and 04 is explored in binary pairs: escentric fragrance – a formula; molecule fragrance – a molecule.

This binary pair at the heart of Escentric Molecules translates to an emphasis on binary notation in the design. Binary is explored in a number of different ways, some esoteric, and others readily decodable, such as classic binary code.